Performance Marketing

Job Description:

Manage daily Ad campaigns for performance marketing.
Monitor Ad spends & revenue deviation and put corrective action.
Identify and implement new channels of customer acquisition.
Build sustainable strategy to increase LTV of customers.
Provide accurate, valid and complete reports by using the right methods/tools
Review SaaS service partners, CRM team, Retention marketing for all functions to work with Performance marketing in a synchronized way to bring down blended CAC consistently.
Understand industry trends and work with creative team to bring out the best content assets.
Run Social Media reach campaigns to grow tractions.

Skills required
Facebook and Google Campaign setup
Detailed interpretation of Google Analytics
Leadership and interpersonal skills
Familiarity with retention marketing practices
Excellent communication and presentation skills
Ability to multi-task, prioritize, and manage time effectively